UX WORKSHOP

AFL Personas

Overview

 

Client

Australian Football League (AFL)

Date

2019

Programs & tools

Presentation
Sticky notes

INVOLVEMENT

UX Workshop
Research
Collaboration

A BIT OF CONTEXT

Existing AFL Personas

There were some very basic old personas that had been created in 2014.

AFL Personas pre 2018

Workshop slides

Photos courtesy of AFL Photos (http://commercial.aflphotos.com.au/)

The Process

Final Results

UP NEXT

AFL MATCH CENRE