AFL TELSTRA

Hackathon

Inaugral AFL Telstra Hackathon

AFL and Telstra collaborated together in to hold a 2 day Hackathon at AFL House

Messenger Chatbot

Our team worked to create a Messenger Chatbot. We won the Telstra award for innovation. After the Hackathon the AFL Editoral and Social teams used the learnings from the Hackathon and went on to launch the AFL chatbot for our fans. They deliver a popular AFL quiz weekly as well as news.

AFL Chatbot (Messenger)

After the Hackathon in 2017 the AFL Editoral and Social teams used the learnings from the Hackathon and went on to launch the AFL chatbot for our fans. They deliver a popular AFL quiz weekly on Friday which is taken by about 6000 people on average.

We created animated GIFs which were promoted via social media and an article to explain the chatbot to our fans.

Gaining around 800 new people a week interacting with the bot and 15,000 active weekly users.

AFL Telstra Hackathon 2.0

We found during the first Hackathon that the ratio for developer to designer was heavily leaning towards to the developers. So I floated between the teams and helped them with assets, presentations, asked questions and generally problem solved.